There’s a terrific world out there for eco-friendly New Zealand produce. You can market New Zealand. A country that is blessed by distance in this case, not oppressed by it. You fly over China and you see the smog which you cannot see over the skies in New Zealand. So I believe it is the purest nation in the world in terms of production characteristics, and therefore you should make absolute hay out of that from a production point of view.
Sir Anthony O’Reilly, long-time leader of the Heinz empire. (more…)
